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In an age where every trend seems to be careening towards maximalism, it's easy to forget that sometimes less really can be more. Minimalist chic is the one look that never goes out of style – even if it makes it harder for brands to cut through all of the noise.
Which makes it all the more impressive L.A.-based Buck Mason rose to thunderous acclaim for none other than a T-shirt. To try the T-shirt on, though, (or even just to see the way it fits on Ryan Gosling) is to understand the accolades. Buck Mason excels in taking things back to basics, with perfectly-made essentials that feel effortless to wear. That the brand does it all at a shockingly great price point – while producing almost all of its clothing domestically – is a pretty commendable cherry on a damn good cake.
Though Buck Mason quickly became synonymous with a certain kind of urban-hipster male shopper, the brand’s recently launched womenswear line reveals a more expansive palette. So we thought it was time for a bit of a re-introduction; a survey of what Buck Mason's serving up in 2022.
Whether you're looking for loungewear or suiting, or one of those famous T-shirts, here are our picks for the best this cult favorite brand has to offer.
LADIES AND GENTLEMEN: THE TEE
A well-fitting white tee isn't just a menswear staple – Buck Mason has invited the ladies the join the party, too. The White Cloud Jersey Tee ($48) has a slightly stretchy bounce to it, while the Pima Boxy Crew ($42) is perfect if you like a little bit more structure. The men's side offers similar options, with the added bonus of the increasingly popular Curved Hem Tee ($38). All are highly breathable and instantly feel lived-in – and remain the best made tees you can get around this price point.
HEAVIER-DUTY SHIRTS
As its incredibly butch brand name might have clued you into, Buck Mason is heavily inspired by the look of the American West. You can see that inspiration in its Baja Twill Field Shirts ($128), as suited for a day on the ranch as they are for a casual dinner out. The Mainstay Cotton Popover Shirt ($118) is similarly elegant but unfussy, with an oversized fit and pleated cuffs that play like a riff on suiting.
My jack-of-all-trades pick, though, is the Charcoal Felted Chore Coat ($228). The merino wool creates immediate warmth without wearing too heavily, and the cut combines the sophistication of a blazer with the coziness of a cardigan. It can be layered over any kind of shirt – like the long-sleeve Vintage Thermal Surplus Tee ($68) – thrown over jeans and slacks alike. It basically styles itself, which is all that I could ask for.
PANTS
Whether or not you've gotten onboard with larger, straight-legged denim, these High Desert Canvas Straight Leg Pants ($138) feel like truly unbeatable crowdpleasers. The neutral color palette allows their stitching to really shine, with immaculate construction everywhere from pocket to hem.
The pants on the men's side tend to run a little slimmer, but that doesn't mean you can't find an easy, casual fit. Try the Herringbone Twill Carry-On Ford Standard Pant ($148), which are tailored enough to be worn like classic trousers, but hang well over something as simple as your most beat-up white sneakers. Plus the brand’s got unbeatable denim – Japan-milled and indigo-dyed, no less – with its Maverick Slim Jean ($148).
WINTERWEAR
Even on the West Coast, we need our winter layers. The men's Herdsman Turtleneck ($198) and the women's Alpaca Turtleneck ($228) are as dreamy as it gets – made to be worn fireside, or at the very least to all your holiday parties. The Highland Alpaca V-Neck ($218) and Oat Lounge Wool Crew ($178) are thinner, lighter options, while still using premium materials to deliver maximum coziness.
And for a brand that's always so chicly pulled together, you might be surprised to learn Buck Mason turns out a mean pair of sweats. The Brushed Loopback Hooded Sweatshirt ($98) and corresponding Trouser (also $98) will keep you classy even when it's lounge time. There's no better feeling than sprawling out in some French terry.
ACCESSORIES
No great piece of clothing takes place in a vacuum; even the most understated look can use a finishing touch. Buck Mason makes a great series of beanies ($75) and scarves ($125) for the colder months, knit in a chunky rib from a blend of alpaca and merino wool. They've each got soft but textured feels, with the added bonus of matching perfectly with their sweater and cardigan options.
But the brand also knows its way around some leather goods. In deep, rich colors like Desert Brown and Cognac, their Workman's Belts ($98) and Leather Card Case ($75) feel remarkably luxe for the price. Buck Mason’s stitching shines once again on the card case, and vegetable tanning on both products gives gorgeous color variations that wear in over time.
Like all of Buck Mason's offerings, these pieces are built to last. The cleanness of the brand’s aesthetic belies an engineered approach: just take a look at the intricacies listed in every product description. Like the rugged Western terrain that inspired Buck Mason’s aesthetic, these clothes are seemingly humble but shine with beautiful details. It's an approach like this that has made Buck Mason as relevant as ever.
Plus there's always room in our closets for one more killer T-shirt.
5 MORE REASONS TO LOVE BUCK MASON
- While other brands outsource manufacturing to cheaper global factories with unsafe labor practices, Buck Mason has grown its domestic production by over 100% since 2014.
- Though the brand has stores in LA, Houston, Nashville and other cities, it’s digitally native, with all the shopping perks that come with being DTC.
- Buck Mason is big fans of fabrics like slub cotton, with its looser knit, that feel comfier to wear after every single wash.
- Rather than trying to scale to become a billion-dollar fashion empire, Buck Mason pours its profits back into the clothes, not into marketing – always keeping costs low and maintaining standards high.
- The brand’s catalog is deep enough that we barely scratched the surface: just take a look at either one of these holiday gift guides.
Go back to basics in style at buckmason.com!
