In Partnership with Noom
May 27, 2021

I Tried Noom -- And It Helped Me Keep The Weight Off For Good

Try Noom today.
In Partnership with Noom
May 27, 2021

I Tried Noom -- And It Helped Me Keep The Weight Off For Good

Try Noom today.

For most of my life, I've maintained a pretty comfortable weight. I stayed active through high school, through my twenties, and into my early thirties. But, for the first time in my life -- coinciding (perhaps not too surprisingly) with the dumpster fire that was 2020 -- I really struggled to maintain my weight and physique this past year. I first saw Noom on Instagram, the self-proclaimed “last weight-loss program you’ll ever need." Noom focuses on achieving weight goals using a proven psychology and cognitive behavioral therapy practice, so I hopped on board -- and was amazed by the results.

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‍Slick Onboarding + User Experience

First impressions go a long way -- and that was certainly the case with my onboarding to Noom’s weight loss program. After answering a few demographic profile questions and setting my weight loss goals, I was dropped into Noom’s curriculum. The Noom program takes 6-8 weeks to complete, and you can ‘tune in’ for ~10 minutes a day to chip away at each concept. It’s a smart approach -- slow and steady always wins the race -- and over the course of any given week, I covered a meaningful amount of material without having to spend too much time on my phone.

A Personalized Framework, Powered By Tech & AI

Based on the inputs I provided in my onboarding along with my end-goal and time horizon, Noom provided a plan composed of a personalized calorie and food-type breakdown for me to adhere to. Noom breaks their meal plan into into three color categories based on food groups: Green, Yellow, and Red. As you might guess, Green and Yellow should comprise most of your diet, while Reds should be consumed more sparingly. The color coding was a dead-simple way to reframe the types and quantities of foods I had been consuming, while also freeing me from restriction.

Following The Data (And The Positive Feedback Loop)

At the end of the day, Noom is a diet framework. But even here, Noom stands out. Noom recommends weighing yourself every single day, on the same scale, at the same time. I’ve never been the type to weigh myself, thinking I could keep in check with the fit of my jeans or how my belly looked post-shower. But clearly those strategies were failing me lately -- on the scale I went. There’s a psychological trick that Noom taps into here: if you’re working the plan, you’re going to lose weight. And if you’re seeing the numbers on the scale decline, a positive feedback loop will keep your positive behavior rolling.

An Internal Shift

Noom strongly encourages you to track your food each day via the app. I’ll be honest -- food logging can be a serious drag, but it works wonders. The simple act of tracking what you’re eating keeps you on budget, and also helps to re-orient your thinking around the ‘value’ of each calorie. And it's totally changed my approach to eating. I've found myself choosing berries for breakfast and roasting zucchini or asparagus as a midday snack. It all sounds a bit silly at first, but all of these small changes go a long way.

Tangible Results‍

It has been so gratifying to see the numbers slowly decrease each time I step on the scale. I'm currently down 20 lbs after starting to use Noom and am well on my way to my goal weight! My specific numbers and progress aside, it’s so clear to me now how critical this data set is to keeping yourself accountable. The cognitive behavioral approach is also completely transforming my approach to health and wellness. Noom has helped me to better understand the psychological foundation that supports overall wellness, while also developing healthy habits that last.

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Get serious about your health and wellness goals this year with Noom's curriculum.
Try Noom today.

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