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Real fashionistas have been indulging in shades of brown all year – and it doesn’t look like these rich, creamy tones will be going away anytime soon. Pantone established shades of brown as key players in 2025 with the release of the Color of the Year: Mocha Mousse.
Mocha Mousse is meant to encapsulate everyday pleasures and give off a comforting warmth–kind of like your favorite latte or chocolate chip cookie. The color’s delectable qualities give off a sensorial richness that line up with recent trends like suede and luxe neutrals.
The luxurious, whipped, gourmand shade is the perfect neutral to welcome into your life, whether as a glossy lip, cozy outerwear or a set of silky sheets. We’ve put together our top picks for the best products to help integrate Mocha Mousse into your everyday routine—sorry to your credit card in advance.
For the perfect Mocha Mousse pout, Mara Beauty’s Sea Silk Lip Balm in Sea Latte will help give you the milk chocolate look you’ve been dreaming about, while deeply moisturizing, plumping and soothing your lips. The rich, medium brown shade is enriched with mango and bacuri butters, hydrating moringa and watermelon oil and Mara’s patented Algae Plumping complex that effortlessly plumps, and prevents visible aging for a super juicy pout.
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It’s almost like Kim Kardashian’s team at Skims had insider access to Pantone’s Color of the Year for their new collaboration with The North Face. With a full color palette of brown and nude shades, the collection will keep you hotter than a fresh latte in puffer jackets, and ski gear perfect for the season. This collection features the 2000 Retro Nuptse Jacket, a love for which was rekindled by Kardashian sister Kendall Jenner in 2019.
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Brown nails are this season’s “it” look, and Mocha Mousse might just be the perfect shade to ask for the next time you get a manicure. To get the Mocha Mousse look, try Aprés Gel Couleur in Toasted, which is almost an exact dupe for this airy, chocolate color. All of Aprés’ gels are highly opaque and equipped with the perfect tool for application—the Brush-X: a denser, Japanese nail art like brush, so they’re easy enough for a beginner to apply at home (with a little help from an UV light) if you can’t make it to the salon.
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Penny Lane coats never go out of style, and NYC based mother-daughter-duo Susanna Chow have amassed a cult following based on just that. Their coats, which come in almost any color you could imagine, are crafted in premium suede with luxurious Mongolian shearling trims. The Dorothy Midi coat in brown and black gives the perfect nod to Mocha Mousse with light brown Mongolian shearling trim. This iconic piece can be dressed up or thrown over a tee and jeans for a timeless look.
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Imagine melting into this luxurious Mocha Mousse bedding at night. This sheet set from Buffy is butter soft, containing Lyocell which is research backed to be more breathable than cotton or linen—meaning you’ll sweat less and sleep more. Buffy’s sheet set is an Architectural Digest award-winner and feels softer than cotton on the skin. Pair with other chic neutral colors, like dark brown and cream, and create your perfect rich and creamy coffee color story.
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Careful–you might just take a bite out of this chocolate-brown baguette bag from Freja. The just-dropped Mercer Bag design is a modern staple and is perfectly in line with the recent trend towards the baguette silhouette. Its small-but-mighty shape will fit all the essentials, whether it's for a day shopping in the city or a night on the town.
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Thinking about switching up your hair color? You might want to think about going for a light brown or ‘bronde’ shade this winter. To maintain your new color, Kristin Ess’s Hair Gloss will keep your hair looking healthy and slow down the color oxidation process between salon visits, while adding a subtle chocolatey warmth to your color. The best part? You can do it all in the shower with the rest of your routine. This color is perfect for anyone with dark blonde or light brown hair (aka: bronde) looking to add warmth and enhance shine.
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Everyone knows Emi Jay at this point—you can’t walk down the street without seeing someone with one of these clips in their hair. The brand with a cult following can also help with your Mocha Mousse addiction with their Big Effing Clip in Toasted, a yummy milk chocolate brown version of their bestselling claw clip. These clips are perfect for all hair types and are made with quality materials that last.
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What if you want to smell like Mocha Mousse, too? Founded by influencer, actress and director Claudia Sulewski (who happens to be the partner to singer/songwriter Finneas) Cyklar has the perfect scent to keep you smelling like Mocha Mousse from head to toe. Their body wash in the scent Vanilla Verve is a silky, luxurious oil-infused body wash that gently cleanses and nourishes the skin. The spicy-sweet scent has notes of bergamot, vanilla, cardamom, amber and tonka bean. Pair with Cyklar’s Nutrient Rich Body Cream in Vanilla Verve to lock in the decadent and creamy scent.
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These Salomons look like a box of chocolates and they are just as sweet. Decorated in milk chocolate, almond and earthy hues these sneakers are the most comfortable way to a Mocha Mousse inspired look. Once known as a popular hiking shoe, Salomons have seen a huge resurgence in everyday wear among fashion’s elite, probably due to the rise of gorpcore fashion and their comfortability.
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Even your electronics cannot escape Mocha Mousse. The Beats Studio Pro x Kim Kardashian over ear headphones in Earth are both cute and functional. These wireless headphones boast a noise cancellation feature, spatial audio and up to 40 hours of battery light—perfect for a long flight or to be the coolest person on your next WFH call.